Sony announces free PlayStation Stars loyalty program

Sony has announced the PlayStation Stars loyalty program. Players can earn rewards and points by completing activities. It will be possible to exchange points for credits for the PlayStation Store. The company is also introducing digital collectables.

The loyalty program is according to Sony opt-in and free. It will encourage PlayStation players to complete activities to collect rewards. What those are is still unclear, although Sony mentions that it will introduce digital collectibles, among other things. These digital collectibles will initially consist of figurines of iconic game characters and digital representations of well-known Sony devices.

For some activities, according to Sony, it is enough to launch any game on the PlayStation console; in others, for example, you may be asked to first win a tournament or achieve a specific PlayStation Trophy.

Points can also be accumulated and PlayStation Star players who have made purchases in the PlayStation Store will be automatically credited with those points. The points collected will be redeemable for PSN credits or for other products from the PlayStation Store, according to Sony. What those are is not clear. Sony has also not yet announced how many points a player will need to claim a certain credit. The Japanese company states that PlayStation Stars will be rolled out later this year, although it did not provide exact dates.

Playstation Stars