Apple will present the iPhone 14 and 14 Pro on Wednesday, if all goes well. The difference between the two models is rumored to be greater than ever. That fits in with a trend. Without Pro or Ultra you will miss more and more novelties on your smartphone.
It’s hard to imagine now, but once there were few to no Pro and Ultra smartphones on the market. Smartphone makers made a flagship, a phone on which they wanted to draw the most attention and which received the most novelties. Ten years ago there was a Galaxy S III, not an S III Pro or S III Ultra.