Instagram claims to have 400 million active monthly users. The five-year-old social network is growing rapidly; it previously went from 200 to 300 million users in nine months and has now gained another 100 million souls within nine months.
Instagram celebrates the fact on its blog as a major milestone. The company states that it is driven by the way visual communication makes the world seem a little smaller. Only 25 percent of all Instagrammers come from the United States. The rest of the world is quickly taking over the network.
About 80 million photos are shared every day through the network, which now has about 40 billion photos. The network acquired by Facebook processes around 3.5 billion ‘hearts’ every day. Wired is not surprised that Instagram is now publishing its figures; one of the major advertising fairs starts on September 28th. Instagram shows that it manages to produce better numbers than the microblogging service Twitter, with ‘only’ 316 million active users per month.
Instagram has had a busy time. It now also shows images in landscape and portrait format and offers advertisers the option of showing videos of up to 30 seconds. The network, in collaboration with NASA, also had the scoop on the first public close-up photo of Pluto.
NASA Instagram of Pluto