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National outdoor playday, Nickelodeon goes black for a moment

Today, on Wednesday 13 June, Nickelodeon and Jantje Beton are organizing the Outdoor Playing Day for the eleventh year in a row. The importance of outdoor games and fun are paramount for this day. Not only schools and parents stimulate the children to romp around in the backyard or on the playground. Also Viacom children’s channels Nickelodeon Nick Jr. see the importance of playing outside and go black from 13:00 to 17:00 today.


Locally, there will be several activities for children today. In Amsterdam Noord, the main activity at the NDSM shipyard is organized in the afternoon, organized by Nickelodeon and the NDSM Foundation. All afternoon children can participate in games and activities, including bootcamp and football. Furthermore, there are activities of the Reddings Brigade, Safe Traffic Netherlands and Regal Academy. For children, this afternoon is of course a lot of fun. Drinking lemonade from Cool Bear and on the photo with popular Nickelodeon characters, such as SpongeBob and Ninja Turtles. Nienke van Dijk, the face of Nickelodeon, presents the stage program.

Outdoor games is necessary

Outdoor playing is just as important in this digital age. Sitting behind a screen for hours does not contribute to the daily movement for children. A recent study by Jantje Beton shows that 1 million children do not play outside every day. Besides being healthy, it is also very nice for children to be outside. Jantje Beton is therefore committed to play by creating play areas and organizing activities for 50 years.

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